Where The Future Begins
ETH Zurich
‘We ask questions, we fine-tune, we double-check. We question. We fail. We get up again.’
University research is not all about grand-standing ‘save the world’ eureka moments. In fact, most researchers prefer to talk about the hard work, the incremental gains, the collaborations, and the reality of doing a very important job. This ETH Zürich story - Where The Future Begins - captures the joy and the pain; the blood, sweat and tears; and the deeper, purposeful reality behind 6 of their research projects. All in 150 seconds of first-class, creative film production.
Watch the video but then hang around for the credits and you’ll get a quick look at the protagonists of the story - the researchers themselves. And this is a film that puts a Fields Medal winner alongside a third year undergraduate student. Now there’s a powerful story of community and collaboration.